Renowned photographer Christian Houge presents the NFT collection highlighting human exploitation of nature | Earth.Org – Past | Present
Earth.Org partners with tech startup and online art gallery Picture This to launch an NFT collection by Norwegian photographer Christian Houge. Proceeds from the series will go to frontline wildlife conservation projects around the world supported by EO and to fund its own operations and ecosystem.
Christian Hogue, a renowned Norwegian photographer who has devoted more than 20 years of his career to exploring the complex relationship and conflict between humanity and nature, is launching his first collection of NFT art in partnership with photography technology startup Picture This on April 29.
The collection will present an unpublished work, Polar bearof his ‘Residence of Impermanence‘, in which Hogue captures the burning of stuffed animals during trophy hunting practices against the backdrop of traditional British wallpapers – a depiction of British imperialism. The discordant images act as a critical reflection of humanity’s hubris, violence and exploitation of nature and wildlife.
“At first I was understandably skeptical of NFT art, being an ‘old school’ analog photographer working for years to finalize my climate-related projects,” said Christian Houge. “Because this technology is here to stay. It will change the way we work and our relationships,” adding that conscious NFTs will have an important role to play in the future of storytelling and provocative art.
The Polar Bear NFT, released in large edition at a price of 0.5 Ethereum (ETH), will be available to the public on April 29 as the first of the seven-coin “Residence of Impermanence” collection. Collectors of this NFT (where purchases can be made in Ethereum or by credit card) will have priority access to the rest of the series, which will be released later, including a selection of behind-the-scenes video footage of seven rare animals. Each animal will be its individual, unique NFT, and will be available in editions of five.
Series collectors will have the additional opportunity to meet Christian in person as well as ongoing priority access to all of his future artwork releases.
NFTs are proof of digital art ownership, allowing creators to assert the originality of their work. The environmental impacts of blockchain technology and cryptocurrency have come under greater scrutiny in recent years. And since the process of minting an NFT creates a blockchain, the transaction can be energy-intensive and generates significant amounts of carbon emissions. More eco-friendly cryptocurrencies and technologies have started to emerge in recent years, while many platforms offer carbon offsets to offset transaction-related emissions.
For this collection, Christian will offset the carbon footprint of NFTs through the Picture This impact program with Offsetra, supporting the Pacajai REDD+ project which works to conserve forest land and biodiversity as well as social programs for local communities in Paca, Brazil. So far, the partnership has offset 38 tonnes of carbon emissions, which equates to over 150,000 km of vehicle emissions and 3,356 Ethereum transactions.
Collectors can also take comfort in the fact that the collection can be purchased from Ethereum, which recently announced its transition to less energy-intensive codethus reducing its electricity consumption by 99.9% and its impact on the environment.
Proceeds will be donated to Earth.Org to support our mission and operations as well as our global network of frontline NGO partners, photographers and global ambassadors. As a thank you to those who support the collaboration, we are offering collectors a one-year EO membership with any purchase of the Polar Bear NFT made before May 8, 2022.
Whether through membership or our NFT collection, you will enable our team to continue to provide free, high-quality journalism, enhance our children’s educational platform, and further develop and support our ecosystem of changemakers who are dedicated to being the eyes, ears, and voice of Mother Nature.
You might also like: What are NFTs and what is their environmental impact?